TV and commercial second screen activities are more popular than you’d expect
In our recent post we write about the changing TV experience. Not only the viewers tend to multiscreen more but our second screen activities are more connected to what we […] Read full article →
IAB: Multiscreening realted to TV and commercials is on the rise
A new survey from Internet Advertising Bureau shows that multiscreening is on the rise. As much as 78 percent of US adults admit they watch TV using another device. Two […] Read full article →